Market in Montepulciano
Weekly market every Thursday in Montepulciano
A visit to the local farmers market in Montepulciano is a very characteristic experience for any traveller. It is the best way to explore the authentic Italy. At the farmers market you find an amazing array of local produce that you don’t find in a supermarket.
The weekly market in Montepulciano is every Thursday morning from 8 am till 1 pm.
Address: Piazza Pietro Nenni in Montepulciano. The Piazza Pietro Nenni is nearby the busstation, just outside the historic centre of Montepulciano.
Montepulciano is not only known for its Sangiovese wines and the fresh food market, you will find delicious wine bars and restaurants in the historic centre that you love.
Eating and drinking wine is a great pleasure in Montepulciano, it is not just filling your stomach but to appreciate the good things in life.
Many local dishes are made with seasonal ingredients. The Tuscan cuisine is fresh, delightfully simple and flavorful on the palate. Genuine food and fantastic wine.
So, it you are a foodie, it’s worth making a stop in Montepulciano!
The stall holders feature the best local products. Buying food at the market in Montepulciano is a tradition. It became a hub for shopping and socializing in a relaxed outdoor atmosphere.
The Italian have always their go-to stalls for everything they need. Market stalls often put signs up warning “Non toccare” means do not touch the products. So, obviously it is up to the stall owners to do it.
The vendors are more than friendly and they will always choose the best pieces of fruit and vegetables for you. They serve you with a smile and you can always ask for a recipe or how to prepare it. They are very happy to answer all your questions.
At the market everything is sold by weight. You can also state the number of products you need.
It is a typical Italian market with fresh fish, fruit, vegetables, salumi, prosciutto, olives, honey, different types of pecorino cheeses, cod, mozzarella di bufala, “aglione” -giant garlic- roast chicken as well as kitchen utensils, clothes and shoes. There is always something for everyone!
Mini market in Montepulciano every Tuesday and Friday morning
Every Tuesday and Friday morning is a small outdoor market in the Via Marino Cappelli in front of the Banca Tema, just outside the historic centre. This small market is mostly frequented by locals.
There are only two market stalls selling fresh fruit, vegetables and fish. The fish market vendor offer a wide range of fish and seafood, such as salmon, tune, calamari, squid, cuttlefish and prawns. In addition to the fresh fish, you’ll find all kinds of fried fish and fried vegetables like “fiori di zucca”. Fiori di zucca are blossoms stuffed with ricotta cheese. Super delicious!
Why going to the market?
I love to buy local produce at the market. I like knowing where the food I eat comes from and supporting local farmers. It is good for the environment and it benefits the local economy.
The food is super fresh compared to the grocery store foods. There is a huge Conad supermarket in Montepulciano, but on Thursday morning many Italian families and visitors prefer shopping locally at the market.
The market stalls showcase their locally fresh (seasonal) fruits and vegetables.
Italian specialty foods
Every week I go the market in Montepulciano. I often do my shopping at my favorite market stalls. Barra Francesco from Foiano della Chiana (AR) is the best stallholder to buy fresh mozzarella, olives, anchovies and burrata.
They have a small market stall, not only for cheese, but they sell also other delicacies from Southern Italy. It is a real family owned businesses where mother, father and son are all involved.
Mozzarella di bufala is a traditionally soft cheese produced in the region Campania. Mozzarella is a ball of fresh cheese and has a better texture, richness and overall flavor than the mozzarella cheese from a grocery store.
The family Barra also sells delicious taralli (typical snack from Puglia), taralli napoletani, different kinds of cheeses and dried tasty sausages.
Fresh food market video
Below a short impression video of the farmers market in Montepulciano. The market consists of a huge number of stalls with vegetables, fish, cheese and many more!
I have made this video during the first week after the lockdown in Italy. The market returned with food vendors only so that visitors had enough space to keep a distance from each other. Household goods and clothing weren’t available at the moment.